Trust online starts with proof on-site. Display the #1 most recognized trust mark on the websites.
The Norton Secured Seal next to your search listing adds power to your brand and your click-through rates.
It’s built right into every Symantec SSL/TLS certificate for added protection against malicious infections.
SSL (Secure Sockets Layer) encrypts and protects all data that your website exchanges with visitors - such as personal data, login data, credit card information and e-mail addresses. This means that third parties have no access to this data.
Let’s start with the basics. The “s” at the end of the “http” part of a URL means the website is secure. HTTPS (Hypertext Transport Protocol Security), or secure, sites include the SSL 2048-bit key and can protect a site connection through authentication and encryption. When installed on a web server, an SSL certificate activates the padlock and the https protocol and allows secure connections from a web server to a browser.
Back in 2014, Google rolled out updated algorithms across the board in favor of HTTPS websites. Then, it was a lightweight component within the overall ranking algorithm and HTTPS sites experienced only minor ranking increases. But Google indicated that they may strengthen the signal in the future.